
- 作 者:陈杰,刘元直主编
- 出 版 社:北京:清华大学出版社
- 出版年份:2017
- ISBN:9787302470212
- 注意:在使用云解压之前,请认真核对实际PDF页数与内容!
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Part Ⅰ An Introduction of Business Writing 3
Unit 1 (商务写作的原则) 3
1.1 Consideration 3
1.2 Conciseness 6
1.3 Correctness 9
1.4 Courtesy 9
1.5 Clarity 9
1.6 Completeness 11
1.7 Concreteness 12
1.8 Credibility 13
Unit 2 (商务信函的结构) 15
2.1Structure of Business Letters 15
2.2 Styles of Business Letters 19
2.3 Envelope Addressing 23
2.4 Sample Analysis 24
PartⅡUseful Expressions and Sentences 31
Unit 3(常用表达) 31
3.1(常用商务缩略语) 31
3.2(起首语与结束语) 33
Unit 4(常用句型) 35
4.1(致谢) 35
4.2(祝福) 36
4.3(道歉) 37
4.4(表示吊唁/慰问) 38
4.5(表示同情) 39
4.6(邀请) 40
4.7(提醒) 42
4.8(请求帮助) 43
4.9(提供帮助) 44
4.10(提出建议) 45
4.11(警告) 46
4.12(提出意见) 47
4.13(赞赏) 48
4.14(推荐) 49
4.15(祝贺) 50
4.16(投诉) 51
Part Ⅲ Business Writing of Internal Communication 55
Unit 5(电子商务与电子邮件) 55
5.1 Introduction 55
5.2 Sample Letters 58
5.3 Useful Expressions 61
Unit 6(通知与通告) 62
6.1 Introduction 62
6.2 Sample Analysis 62
6.3 Useful Patterns and Sentences 66
Unit 7(备忘录) 70
7.1 Introduction 70
7.2 The Structure and Types of Memorandums 71
7.3 Business Memorandum Writing 75
7.4 Sample Analysis 76
7.5 Useful Patterns and Sentences 77
Unit 8(报告) 79
8.1 Introduction 79
8.2 The Structure and Types of Reports 80
8.3 Business Reports Writing 81
8.4 Sample Analysis 82
8.5 Useful Expressions 84
Part Ⅳ Writing Business Letters 89
Unit 9(询盘与订单) 89
9.1 Introduction 89
9.2 Sample Letters 90
9.3 Notes and Expressions 95
Unit 10 (接受函与合同) 101
10.1 Introduction 101
10.2 Sample Letters 102
10.3 Notes and Expressions 104
Unit 11(包装与运输) 108
11.1Introduction 108
11.2 Sample Letters 110
11.3 Notes and Expressions 116
Unit 12(支付与结余) 124
12.1 Introduction 124
12.2 Sample Letters 125
12.3 Notes and Expressions 129
12.4 Commonly-Used Sentences 131
Unit 13(日常要求与申诉) 135
13.1 Introduction 135
13.2 Sample Letters 136
13.3 Notes and Expressions 137
Unit 14(销售函) 142
14.1 Introduction 142
14.2 Sample Analysis 143
14.3 Useful Patterns and Sentences 145
Unit 15(邀请函) 149
15.1 Introduction 149
15.2 Sample Analysis 149
15.3 Useful Patterns and Sentences 151
Part Ⅴ Other Practical Writings 155
Unit 16(祝贺信) 155
16.1 Introduction 155
16.2 Sample Analysis 155
16.3 Useful Patterns and Sentences 157
Unit 17(感谢信) 158
17.1 Introduction 158
17.2 Sample Analysis 158
17.3 Useful Patterns and Sentences 159
Unit18(道歉信) 162
18.1 Introduction 162
18.2 Sample Analysis 162
18.3 Useful Patterns and Sentences 163
Unit 19(求职申请信) 166
19.1 Introduction 166
19.2 Sample Analysis 167
19.3 Useful Patterns and Sentences 169
Unit 20(商务协议) 173
20.1 Introduction 173
20.2 Sample Analysis 174
20.3 Useful Patterns and Sentences 177
参考文献 180