- 作 者：王建培编著
- 出 版 社：武汉：武汉大学出版社
- 出版年份：2011
- ISBN：9787307092440
- 标注页数：193 页
- PDF页数：203 页
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Module One Introduction 1
1.1 The Structure and Forms of English Business Letters 1
1.1.1 The Structure of English Business Letters 1
1.1.2 The Forms of English Business Letters 11
1.1.3 Envelope Addressing 19
1.2 Fundamentals in Writing 22
1.2.1 Core Issues in Writing 22
1.2.2 Principles of Business Letter Writing 26
1.3 Terms Concerning Commodity 28
1.3.1 Quality 28
1.3.2 Quantity 29
1.3.3 Price 30
Exercises 32
Module Two Establishing Business Relations 35
2.1 Establishing Business Relations 36
2.1.1 Specimen Letters 36
2.1.2 Writing Tips 38
2.1.3 Supplementary Reading 41
Exercises 42
2.2 Status Inquiry 45
2.2.1 Specimen Letters 45
2.2.2 Writing Tips 48
2.2.3 Supplementary Reading 50
Exercises 51
Module Three Contract Negotiation 53
3.1 Inquiries ＆ Replies 53
3.1.1 Specimen Letters 54
3.1.2 Writing Tips 57
3.1.3 Supplementary Reading 58
Exercises 59
3.2 Offers,Counter-offers ＆ Acceptance 62
3.2.1 Specimen Letters 64
3.2.2 Writing Tips 69
3.2.3 Supplementary Reading 71
Exercises 73
3.3 Orders,Sales/Purchase Confirmations ＆ Contracts 76
3.3.1 Orders 77
3.3.2 Sales/Purchase Confirmations 80
3.3.3 Contracts 82
Module Four Contract Clauses 85
4.1 Packing 85
4.1.1 Useful Expressions 85
4.1.2 Specimen Letters 87
4.1.3 Writing Tips 90
4.1.4 Supplementary Reading 91
Exercises 92
4.2 Transport 94
4.2.1 Useful Expressions 94
4.2.2 Specimen Letters 98
4.2.3 Writing Tips 101
4.2.4 Supplementary Reading 102
Exercises 104
4.3 Insurance 107
4.3.1 Useful Expressions 107
4.3.2 Specimen Letters 110
4.3.3 Writing Tips 113
4.3.4 Supplementary Reading 113
Exercises 115
4.4 Payment 119
4.4.1 Remittance 120
4.4.2 Collection 122
4.4.3 Letter of Credit 127
4.4.4 Other Payment Issues 145
Exercises 147
Module Five Settlement of Trade Disputes 153
5.1 Specimen Letters 154
5.2 Writing Tips 159
5.3 Supplementary Reading 160
Exercises 161
Appendix Ⅰ Key to Exercises 166
Appendix Ⅱ Specimen Contracts 183
References 191