- 作 者：谌利华著
- 出 版 社：北京：中国电力出版社
- 出版年份：2011
- ISBN：9787512304123
- 标注页数：220 页
- PDF页数：229 页
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Unit 1 Applying for A Trading Clerk Job 1
1.1 Getting ready for the job 1
1.2 Applying 4
1.3 Interviews 7
Unit 2 Meeting Foreign Businessmen 17
2.1 First contact 17
2.2 Receiving visitors 19
2.3 Welcoming dinner 21
2.4 Introducing your company 23
2.5 Entertaining 24
2.6 Bidding farewell 25
Unit 3 Establishing Business Relations 32
3.1 Channels for seeking new customers 32
3.2 The Guangzhou Fair 36
3.3 The structure of a letter for establishing business relations 37
Unit 4 Enquiry and Offer 45
4.1 Exchanging information 45
4.2 Making enquiry and offer 46
4.3 Counter-offer and acceptance 50
4.4 The writings for making inquiry and offer 52
Unit 5 Quality and quantity 62
5.1 Quality of commodities 62
5.2 Quality conflicts 63
5.3 Quantity of commodities 64
Unit 6 Price 73
6.1 Basic price components 73
6.2 Discount and commission 76
6.3 Bargaining 79
Unit 7 Payment 88
7.1 Instruments of payment 88
7.2 Letter ofcredit 90
7.3 Collection and remittance 93
Unit 8 Packing and Delivery 103
8.1 Packing of commodities and it's function 103
8.2 Packing types from the view of function 106
8.3 Marking of packing and delivery 108
8.4 Delivery ways of commodities 112
Unit 9 Contract 120
9.1 Business Contract 120
9.2 The Format of Typical Contract 123
9.3 Sales Contract 127
9.4 How to draft contracts 131
Unit 10 Insurance 139
10.1 Insurance and Its Types 139
10.2 Marine Insurance 142
10.3 History of insurance 145
10.4 Complexity of insurance policy 150
Unit 11 Commodity Inspection 158
11.1 Inspection of the quality,quantity and packing of commodities 158
11.2 Time and place of inspection 160
11.3 Inspection Institutions 163
11.4 Inspection Certificate 165
Unit 12 Dispute,Claims and Arbitration 174
12.1 Disputes,Claims and arbitration 174
12.2 Disputes 178
12.3 Lodging and settling a claim 180
12.4 Arbitration place,arbitration body and arbitration rules 183
Unit 13 A Special Project 191
Appendix A 194
Appendix B 197
参考文献 220