
- 作 者:刘文国主编
- 出 版 社:上海:上海财经大学出版社
- 出版年份:2013
- ISBN:9787564217150
- 标注页数:249 页
- PDF页数:257 页
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Chapter 1 Finance 1
Conversation Material:Why Finance is Important 14
Reading Material:Introduction of Bank of China 15
Chapter 2 Careers in Commercial Banking 17
Conversation Material:Banking Job Interview 26
Reading Material:Careers in Investment Banking 27
Chapter 3 Money Market and Instruments 34
Conversation Material:Talk About Money and Money Supply 43
Reading Material:Money Management 44
Chapter 4 Commercial Banks and Services 46
Conversation Material:Open Account and Deposit Money 59
Reading Material:Internet Banks 60
Chapter 5 Central Bank 64
Conversation Material:Talk About Banking Innovation 77
Reading Material:The People's Bank of China 79
Chapter 6 Foreign Exchange Market 82
Conversation Material:A:Cunency Exchange Market 91
B:Foreign Currencies Deposit 92
Reading Material:Foreign Exchange Spreads 94
Chapter 7 Corporate Financing 99
Conversation Material:Business Loan 110
Reading Material:Venture Capital(VC) 113
Chapter 8 Financial Statements 115
Conversation Material:Talk About Bank's Financial Situation 126
Reading Material:Cash Flow Statement 127
Chapter 9 Personal Finance 131
Conversation Material:Mortgage Loan Application 138
Reading Material:Secured and Unsecured Personal Loans 140
Chapter 10 Bond 142
Conversation Material:General Consultation of Investment 152
Reading Material:Retail Notes Make Bond Investing Easier 154
Chapter 11 Stocks 160
Conversation Material:Trading Stocks 173
Reading Material:Stock Market Index 176
Chapter 12 Mutual Funds 180
Conversation Material:Introduction of Mutual Funds 192
Reading Material:The Truth Behind Mutual Fund Returns 195
Chapter 13 Futures Markets 197
Conversation Material:Talk About Futures Trading 209
Reading Material:Stock Index Futures 211
Chapter 14 Insurance 213
Conversation Material:Insurance Agency Business 235
Reading Material:Auto Insurance 236
Appendix Vocabulary&Glossary 241