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商务英语精读第1册

商务英语精读第1册

商务英语精读第1册

作者：褚志梅主编
出版社：北京交通大学出版社；清华大学出版社
出版年份：2004
ISBN：7810822853
标注页数：179 页
PDF页数：189 页
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Contents 1

Unit One The Nature of Business 1

Part One Conversations 1

Part Two Text 6

Part Three Reading 8

Part Four Exercises 10

Unit Two Marketing Management 14

Part One　Conversations 14

Part Two　Text 19

Part Three Reading 21

Part Four Exercises 23

Unit Three Jobs and Occupations 27

Part One Conversations 27

Part Two Text 31

Part Three Reading 34

Part Four Exercises 36

Unit Four Manners 41

Part One Conversations 41

Part Two Text 45

Part Three Reading 49

Part Four Exercises 51

Unit Five Telephone Call 55

Part One Conversations 55

Part Two Text 58

Part Three Reading 61

Part Four Exercises 63

Part One Conversations 67

Unit Six Air Travel 67

Part Two Text 71

Part Three Reading 75

Part Four Exercises 78

Unit Seven The Management Process 82

Part One Conversations 82

Part Two Text 87

Part Three Reading 89

Part Four Exercises 91

Unit Eight Creating the Organization 95

Part One Conversations 95

Part Two Text 100

Part Three Reading 102

Part Four Exercises 105

Unit Nine At the Customs 109

Part One Conversations 109

Part Two Text 114

Part Three Reading 117

Part Four Exercises 119

Unit Ten Negotiation 124

Part One Conversations 124

Part Two Text 130

Part Three Reading 133

Part Four Exercises 136

Appendix A Translations to Texts and Readings 140

Appendix B Vocabulary 160

References 179

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