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21世纪大学商务英语综合教程教师参考书第3册

21世纪大学商务英语综合教程教师参考书第3册

21世纪大学商务英语综合教程教师参考书第3册

作者：王燕希主编
出版社：上海：复旦大学出版社
出版年份：2010
ISBN：9787309076462
标注页数：313 页
PDF页数：325 页
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Unit 1 International Trade 1

Part One Lead-in Activities 2

Part Two Knowledge-based Learning 7

Part Three Task-based Learning 29

Part Four General Learning 35

Unit 2 Organization Recruitment 36

Part One Lead-in Activities 37

Part Two Knowledge-based Learning 40

Part Three Task-based Learning 59

Part Four General Learning 65

Unit 3 Business Leadership 66

Part One Lead-in Activities 67

Part Two Knowledge-based Learning 72

Part Three Task-based Learning 90

Part Four General Learning 98

Unit 4 Pricing Products and Services 104

Part One Lead-in Activities 105

Part Two Knowledge-based Learning 109

Part Three Task-based Learning 129

Part Four General Learning 133

Unit 5 Banking Industry 134

Part One Lead-in Activities 135

Part Two Knowledge-based Learning 139

Part Three Task-based Learning 153

Part Four General Learning 160

Unit 6 Mergers and Acquisitions 161

Part One Lead-in Activities 162

Part Two Knowledge-based Learning 165

Part Three Task-based Learning 181

Part Four General Learning 188

Unit 7 Cross-cultural Management 189

Part One Lead-in Activities 190

Part Two Knowledge-based Learning 195

Part Three Task-based Learning 220

Part Four General Learning 226

Unit 8 Managing Multicniture Workforce 227

Part One Lead-in Activities 228

Part Two Knowledge-based Learning 233

Part Three Task-based Learning 246

Part Four General Learning 254

Unit 9 Global Economic Integration 255

Part One Lead-in Activities 256

Part Two Knowledge-based Learning 259

Part Three Task-based Learning 278

Part Four General Learning 285

Unit 10 Foreign Direct Investment 286

Part One Lead-in Activities 287

Part Two Knowledge-based Learning 290

Part Three Task-based Learning 308

Part Four General Learning 313

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