- 作 者：李荣轩，陈建生主编
- 出 版 社：长沙：中南工业大学出版社
- 出版年份：1997
- ISBN：7810209663
- 标注页数：169 页
- PDF页数：175 页
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Unit 1 1
Text A History of Internatinal Trade 1
Text B Futrer of Internatinal Trade 4
Unit 2 9
Text A How Selling a Service DiffersFrom Selling a Product 9
Text B The Saleaman as Patr of the Sercice 12
Unit 3 16
Text A Why Barter Is Good Busimess 16
Text B The Case for Offsets 20
Unit 4 24
Text A Busines Arbitration 24
Text B Improtance of Peraonal Relationship 28
Unit 5 32
Text A World Trade 32
Text B Unique Problens in International Trade 36
Unit 6 40
Text A Foreign Exchange Trading 40
Text B The Foreign Exchange Market 45
Unit 7 49
Text A Contracts 49
Text B International Sales Contract 53
Unit 8 57
Text A The Credit Card Economy 57
Text B What a Bank Needs to Know 61
Unit 9 66
Text A Credit Management in Banking 66
Text B Credit Management 70
Unit 10 74
Text A What Is a Bank 74
Text B Loan Component 78
Unit 11 83
Text A Businesses That Borrow on a Short-Term Basis 83
Text B Singapore Banks Go Regional 87
Unit 12 92
Text A Sources of Finance and Its Uses 92
Text B The Rols of Banks in Theory 96
Unit 13 100
Text A The United States Insuranec Market:Challenge 100
Text B The United States Insuranec Market:Change 105
Unit 14 111
Text A Global Insurance Policies 111
Text B Life Insurance 115
Unit 15 122
Text A Fire Insurance 122
Text B Marine Insurance 128
Appendix Ⅰ: Translation of Text A 134
Appendix Ⅱ: Keys to Exercises 154