- 作 者：蔡慧俭，陆铁镛主编
- 出 版 社：北京：中国建筑工业出版社
- 出版年份：1997
- ISBN：7112030404
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UNIT ONE 1
Text Marketing Strategies 1
Reading Material A Factors That Affect Demand and Supply 6
Reading Material B The Structure of the Construction Industry 7
UNIT TWO 10
Text The Relationship of the Management Accounting Function to the Management Process 10
Reading Material A An Overview of Capital Budgeting Analysis 14
Reading Material B Accounting Rate of Return 16
UNIT THREE 19
Text Computer Applications in Construction 19
Reading Material A Examples of Applications in Construction 24
Reading Material B Project/2 26
UNIT FOUR 29
Text Tour de Force 29
Reading Material A Pier Failure Brings down Korean Bridge 34
Reading Material B Handshake under the Channel 36
UNIT FIVE 39
Text Building Companies in UK 39
Reading Material A Shares 45
Reading Material B Corporate Governance 47
UNIT SIX 49
Text The Big Six 49
Reading Material A The Ministry of Construction 54
Reading Material B The Construction Contract in Japan 56
UNIT SEVEN 58
Text Evolution of the Statement of Cash Flows 58
Reading Material A Nonquantitative Considerations 64
Reading Material B The Accountant and the Future 67
UNIT EIGHT 70
Text Japanese Business Philosophy 70
Reading Material A Shimizu's Institute of Technology 75
Reading Material B The Ultra-high-rise Building Contest 77
Text Analyzing Competitive Position in the Construction Market of Eastern Europe 79
UNIT NINE 79
Reading Material A Opportunities 83
Reading Material B Construction Management 85
UNIT TEN 88
Text Strategy Framework 88
Reading Material A Case Study 93
Reading Material B Work Force 95
UNIT ELEVEN 97
Text Limitations for Managers 97
Reading Material A Accounting for By-Products 101
Reading Material B Communications 103
UNIT TWELVE 106
Text Expenditure on Housing Policies 106
Reading Material A Externalities 112
Reading Material B Redistribution of Income 115
Text Checklist of Critical Success Factors for Building Projects 117
UNIT THIRTEEN 117
Reading Material A Development of CPSFs 121
Reading Material B Checklist for Critical Success Factors 123
UNIT FOURTEEN 127
Text Employee Involvement in Engineering and Construction 127
Reading Material A Scientific Management 132
Reading Material B Employee Involvement Techniques 133
Text The Cost Management Accounting Environment 136
UNIT FIFTEEN 136
Reading Material A Areas of Concentration 141
Reading Material B Brief Introduction to Computer Accounting Systems 143
UNIT SIXTEEN 147
Text Construction Competition and Competitive Strategies 147
Reading Material A Interview Research Findings 152
Reading Material B Key Factors to Remaining Competitive 154
Appendix Ⅰ Vocabulary 158
Appendix Ⅱ Translation for Reference 167
Appendix Ⅲ Key to Exercises 189