- 作 者：蔡惠伟编著
- 出 版 社：上海：华东理工大学出版社
- 出版年份：2012
- ISBN：9787562832928
- 标注页数：276 页
- PDF页数：292 页
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Unit One Job Requirements and the Forms of Business Letters 1
Part One Job Requirements 1
Part Two The Forms of Business Letters 5
Summary 11
Exercises 11
Unit Two Establish Business Relations 15
Introduction 15
Business Letters 16
Pattern A of Business Letters 20
Relevant Terms 20
Useful Phrases 21
Summary 21
Exercises 21
Unit Three Credit Inquiry 26
Introduction 26
Business Letters 28
Pattern B of Business Letters 33
Relevant Terms 33
Useful Phrases 33
Summary 33
Exercises 34
Unit Four Enquiries and Replies 38
Introduction 38
Business Letters 39
Pattern C of Business Letters 44
Relevant Terms 44
Useful Phrases 44
Summary 44
Exercises 45
Unit Five Quotations and Proforma Invoices 49
Introduction 49
Business Letters 50
Pattern D of Business Letters 55
Relevant Terms 55
Useful Phrases 55
Summary 55
Exercises 56
Unit Six Offers,Counter-offers and Re-counter Offers 60
Introduction 60
Business Letters 61
Pattern E of Business Letters 66
Relevant Terms 66
Useful Phrases 66
Summary 66
Exercises 66
Unit Seven Orders and Their Fulfillment 72
Introduction 72
Business Letters 73
Pattern F of Business Letters 78
Relevant Terms 78
Useful Phrases 78
Summary 78
Exercises 79
Unit Eight Sales Confirmations 83
Introduction 83
Business Letters 84
Pattern G of Business Letters 90
Relevant Terms 91
Useful Phrases 91
Summary 91
Exercises 91
Unit Nine Terms of Payment 108
Introduction 108
Business Letters 110
Pattern H of Business Letters 115
Relevant Terms 115
Useful Phrases 115
Summary 116
Exercises 116
Unit Ten Packing 122
Introduction 122
Business Letters 123
Pattern I of Business Letters 127
Relevant Terms 128
Useful Phrases 128
Summary 128
Exercises 128
Unit Eleven Insurance 132
Introduction 132
Business Letters 133
Pattern J of Business Letters 138
Relevant Terms 138
Useful Phrases 138
Summary 138
Exercises 139
Unit Twelve Shipping Instructions and Shipping Advice 143
Introduction 143
Business Letters 144
Pattern K of Business Letters 148
Relevant Terms 149
Useful Phrases 149
Summary 149
Exercises 150
Unit Thirteen Trade Disputes and Settlement 156
Introduction 156
Business Letters 157
Pattern L of Business Letters 162
Relevant Terms 162
Useful Phrases 162
Summary 163
Exercises 163
Unit Fourteen Sales Promotion 169
Introduction 169
Business Letters 171
Pattern M of Business Letters 176
Relevant Terms 176
Useful Phrases 176
Summary 177
Exercises 177
Unit Fifteen Expos 182
Introduction 182
Business Letters 183
Pattern N of Business Letters 188
Relevant Terms 188
Useful Phrases 188
Summary 188
Exercises 189
Unit Sixteen Flexible Trade(Ⅰ) 194
Introduction 194
Business Letters 195
Pattern O of Business Letters 204
Relevant Terms 205
Useful Phrases 205
Summary 205
Exercises 205
Unit Seventeen Flexible Trade(Ⅱ) 210
Introduction 210
Business Letters 211
Pattern P of Business Letters 218
Relevant Terms 218
Useful Phrases 218
Summary 219
Exercises 219
Unit Eighteen Miscellaneous 224
Introduction 224
Business Documents 225
Relevant Terms 237
Useful Phrases 237
Summary 237
Exercises 237
Appendix Ⅰ Commercial Acronyms and Abbreviations 242
Appendix Ⅱ Key to Exercises 244