- 作 者：黄衡田主编
- 出 版 社：长沙：湖南大学出版社
- 出版年份：2005
- ISBN：7810538934
- 标注页数：267 页
- PDF页数：275 页
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Chapter 1 An Introduction to Practical Writing 1
1.1 Practical Writing as a Communication Channel 1
1.2 Criteria for Effective Writing 6
1.3 Concluding Remarks 35
Exercises 38
Chapter 2 The Writing of English Letter 52
2.1 The Structure of an English Letter 52
2.2 The Style of an English Letter 61
2.3 The Envelope of an English Letter 67
2.4 Writing Steps and Tips for an English Letter 70
2.5 Kinds of Letter Writing 73
2.6 Commonly-used Sentences in English Letter-writing 100
2.7 Notes 102
2.8 Notices 104
2.9 Posters 107
2.10 Announcements 108
Exercises 109
Chapter 3 Advertising 111
3.1 Introduction 111
3.2 The Structure of an Advertisement 115
3.3 Suggestions on Advertising Writing 124
Exercises 124
Chapter 4 Instruction Manual of Products 127
4.1 The Structure of an Instruction Manual 127
4.2 Language Features of an Instruction Manual 135
4.3 Samples of Instruction Manual 139
Exercises 142
Chapter 5 Commercial English Correspondence 143
5.1 The Structure of a Commercial Letter 143
5.2 The Layout of a Commercial Letter 154
5.3 Introduction to International Business Practice 156
5.4 Samples for Commercial Letters 159
Exercises 192
Chapter 6 Essay Writing and Abstract Writing 193
6.1 Essay Writing 193
6.2 Abstract Writing 214
Exercises 221
Chapter 7 Resume Writing 222
7.1 Introduction 222
7.2 Possible Categories to Include in Your Resume 225
7.3 Styles of Resume 229
7.4 Suggestions on Resume Writing 242
Exercises 246
Appendix 263
Bibliography 266