- 作 者：王战平编著
- 出 版 社：广州：暨南大学出版社
- 出版年份：2005
- ISBN：7810795910
- 标注页数：161 页
- PDF页数：170 页
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Table of Contents 1
前言 1
Unit 1a Work Roles 1
Background Information 1
Essential Vocabulary 5
Work Roles Glossary 6
Notes to the Unit 9
课文阅读参考译文 10
Unit 1b Company Structure 12
Background Information 12
Essential Vocabulary 15
Company Structure Glossary 16
Notes to the Unit 19
课文阅读参考译文 20
Unit 2a Stocks Shares 22
Background Information 22
Essential Vocabulary 26
Stocks Shares Glossary 27
Notes to the Unit 29
Unit 2b Mergers Acquisitions 30
Background Information 30
Essential Vocabulary 34
Mergers Acquisitions Glossary 35
课文阅读参考译文 37
Notes to the Unit 37
Unit 3a Trade Fairs 39
Background Information 39
Essential Vocabulary 43
Trade Fair Glossary 44
Notes to the Unit 46
课文阅读参考译文 46
Unit 3b Entering a Market 48
Background Information 48
Essential Vocabulary 53
Market Research Glossary 54
Notes to the Unit 56
课文阅读参考译文 57
Unit 4a The Future of Work 58
Background Information 58
Essential Vocabulary 63
Flexible Working Glossary 64
Notes to the Unit 65
课文阅读参考译文 66
Unit 4b E-business 69
Background Information 69
Essential Vocabulary 72
E-commerce Glossary 75
Notes to the Unit 76
课文阅读参考译文 77
Unit 5a Staff Motivation 79
Background Information 79
Essential Vocabulary 86
Motivation Glossary 86
Notes to the Unit 88
课文阅读参考译文 90
Unit 5b Recruitment 91
Background Information 91
Essential Vocabulary 94
Recruitment Glossary 95
Notes to the Text 98
课文阅读参考译文 99
Unit 6a Corporate Culture 100
Background Information 100
Essential Bocabulary 102
Corporate Culture Glossary 105
Notes to the Text 106
课文阅读参考译文 108
Unit 6b Cultural Diversity 110
Background Information 110
Essential Vocabulary 116
Cultural Diversity Glossary 117
Notes to the Unit 118
课文阅读参考译文 120
Unit 7a Industrial Espionage 122
Background Information 122
Essential Vocabulary 126
Industrial Espionage Glossary 127
Notes to the Unit 129
课文阅读参考译文 130
Unit 7b Business Ethics 132
Background Information 132
Essential Vocabulary 136
Business Ethics Glossary 138
Notes to the Unit 140
课文阅读参考译文 141
Unit 8a Global Brands 143
Background Information 143
Essential Vocabulary 147
Global Brands Glossary 147
Notes to the Unit 148
课文阅读参考译文 149
Unit 8b Global Sourcing 151
Background Information 151
Essential Vocabulary 155
Global Sourcing Glossary 156
Notes to the Unit 158
课文阅读参考译文 159