- 作 者：许葵花主编；冯瑞敏，初萌，许葵花，李平，杨海燕，杨扬编
- 出 版 社：西安：西安交通大学出版社
- 出版年份：2004
- ISBN：7560515738
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Contents 1
Unit 1 Preparation,Market Research,and Making a Sales Plan 1
Text A Landed Cost Estimation 11
Text B New Markets are Vital 13
Unit 2 International Sale Contracts 17
Text A The United Nations Convention on Contracts for the Inter-national Sale of Goods 32
Text B World Trade Organization Admits China 36
Unit 3 International Transportation 40
Text A Shipping Firm Needs Upgrading Management,Fleet of CHIPOLBROK Expected to Undergo Restructuring 52
Text B Packaging for Exporting 53
Unit 4 Insurance For Goods In Transit 57
Text A Insurers Embrace Loss Adjusting Mart-Regulators work to fight against insurance fraud 66
Text B Dialogue 69
Unit 5 Better Exporting and Importing 73
Text A Bush Alleges Unfair Steel Imports 85
Unit 6 Documents Used in International Trade 91
Text B Checklist 97
Text A Transport Documents 100
Text B Commercial,Official,and Internal Documents 102
Unit 7 International Trade Arbitration 107
Text A International Chamber of Commerce 118
Text B Bias in Arbitration—Three Cases 120
Unit 8 Financing of International Trade Transactions 125
Text A An Example of a Letter of Credit Transaction 140
Text B Payment Methods 143
Unit 9 Licensing and Joint Ventures 148
Text A Growth Forecast for Software 159
Text B Chinese Government Urges to Spur Sino-foreign Tie-ups 161
Unit 10 Electronic Commerce 163
Text A E-Commerce Sees Rapid Growth 171
Text B Internet-A Question of Security? 173
Appendix Ⅰ Reference Translation of the Main Texts 176
Appendix Ⅱ Key to Exercises 202
Appendix Ⅲ Tapescripts 220
Appendix Ⅳ Glossary 230