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步入商界:商务英语初阶  主教材
  • 作 者:约翰逊,罗纳根编
  • 出 版 社:北京:外语教学与研究出版社
  • 出版年份:2005
  • ISBN:7560010792
  • 标注页数:176 页
  • PDF页数:184 页
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UNIT 1 INTRODUCING YOURSELF 1

GIVING NAME AND JOB TITLEGREETING PEOPLE TALKING ABOUT YOUR COMPANYUNIT 2 USING THE TELEPHONE 6

STARTING A TELEPHONE CONVERSATION GETTING THROUGHTAKING MESSAGESUNIT 3 MAKING APPOINTMENTS 11

ASKING FOR A MEETINGFIXING TIMES AND DATESGETTING PEOPLE TO DO THINGSUNIT 4 RECEIVING VISITORS 16

INTRODUCING A VISITOR TO YOUR COLLEAGUES MAKING SMALL TALKRESPONDING TO INVITATIONS SAYING WHAT YOU LIKEUNIT 9 EXPLAINING HOW SOMETHING WORKS 41

DESCRIBING PROCESSESGIVING INSTRUCTIONS EXPLAINING THE FEASIBILITY STUDYUNIT 10 RESCHEDULING PLANS AND ARRANGEMENTS 46

RESCHEDULING PLANSSUGGESTING CHANGES INTERRUPTING POLITELYUNIT 11 ANALYSING YOUR COMPETITORS 50

ASKING QUESTIONS ABOUT COMPETITORSDESCRIBING SIMILARITYEXPRESSING POSSIBILITYUNIT 12 BUSINESS LETTERS AND PRESENTING INFORMATION 55

PROPOSING SOLUTIONS TO PROBLEMSMAKING COMPARISONSUNDERSTANDING BUSINESS LETTERSORGANISING INFORMATION IN A LETTERUNIT 17 COMPARING PRODUCTS AND PRICES 76

TAKING PART IN A MEETINGEVALUATING NEW PRODUCTSCOMPARING PRODUCTS AND RETAILERSUNIT 18 NEGOTIATING PRICES 80

SAYING WHAT YOU WANTMAKING OFFERS RESPONDING TO OFFERSUNIT 5 DESCRIBING YOUR COMPANY'S PRODUCTS 21

MAKING A PRODUCT PRESENTATIONGIVING INFORMATION FROM DIAGRAMSGIVING OPINIONSUNIT 6 MAKING TRAVEL ARRANGEMENTS 26

MAKING AN AIRLINE RESERVATIONORDERING A TAXIHIRING A CARUNIT 7 STAYING AT A HOTEL 30

BOOKING INTO A HOTELORDERING A MEAL MAKING A COMPLAINTUNIT 8 SHOWING VISITORS AROUND THE COMPANY 35

SHOWING VISITORS AROUNDDESCRIBING CONFERENCE FACILITIESDESCRIBING RESEARCH FACILITIESCHECKING FACTSUNIT 13 TRAVELLING ON BUSINESS 59

CHECKING IN ATTHE AIRPORTFOLLOWING DIRECTIONSCHECKING OUT OF A HOTELUNIT 14 PRESENTING A NEW PRODUCT 64

MAKING A FORMAL PRESENTATIONDESCRIBING A NEW PRODUCTASKING ABOUT DETAILSUNIT 15 ENTERTAINING VISITORS 68

INVITINGTHANKINGMAKING SMALL TALKUNIT 16 COMPLAINING ABOUT PRODUCTS AND SERVICES 72

DESCRIBING PROBLEMSDEMANDING ACTION PROMISING TO DO SOMETHINGUNIT 19 NEGOTIATING DELIVERY 85

DISCUSSING POSSIBLE DELIVERY DATESGETTING PEOPLE TO DO THINGSMAKING COUNTER-PROPOSALSSTARTING AND ENDING MEETINGSUNIT 20 CONCLUDING A DEAL 90

REACHING AGREEMENTSUMMARISING WHAT YOU HAVE DONECONCLUDING A NEGOTIATIONANSWER KEY 96

VIDEOSRIPT 104

AUDIOSRIPT 133

GLOSSARY 161

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