- 作 者：熊力游主编
- 出 版 社：长沙：湖南大学出版社
- 出版年份：2005
- ISBN：7810538926
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Part Ⅰ Guidance to Tourism 2
Unit 1 Introduction of Tourism 2
Definition of Tourism 2
Special Types of Tourism 4
Supplementary Reading:A General Survey of Hunan 9
Unit 2 A Brief History of Chinese Tourism 16
Ancient Chinese Tourism 16
Modern Chinese Tourism 20
Supplementary Reading:Changsha 21
Unit 3 Qualities Required of Tourism Staff 28
Basic Required Qualities 28
Courtesy and Etiquettes 30
Supplementary Reading:Taohuayuan Area of Scenic Beauty 33
Part Ⅱ Culture in Chinese Tourism 40
Unit 4 Famous Historic Cities in China 40
Beijing——The Medieval and Modern Capital of China 40
Nanjing——The Ancient Capital with Special Fascination 42
Xi'an——The Ancient International Metropolis 45
Hangzhou——Paradise on Earth 48
Supplementary Reading:Mount Hengshan 51
Unit 5 Religions in China 57
Buddhism 57
Daoism(Taoism) 60
Islam 63
Christianity 65
Supplementary Reading:Yueyang Tower 67
Unit 6 Ancient Chinese Architecture 74
Features of Ancient Chinese Architecture 74
Imperial Architecture 75
Religious Architecture 77
Traditional Civil Dwellings 80
Supplementary Reading:Zhang Guying Village 82
Unit 7 Chinese Classic Gardens 89
Features of the Imperial and Private Gardens 89
Imperial Gardens 90
Private Gardens 92
Supplementary Reading:The Wulingyuan Scenic Area 94
Unit 8 Chinese Cuisines 101
Features of Chinese Culinary Arts 101
Famous Chinese Cuisines 102
Table Manners 105
Supplementary Reading:Hunan Cuisine 106
Unit 9 Arts and Crafts 114
Features of Arts and Crafts 114
Some Famous Handicraft Arts 115
Supplementary Reading:Arts and Crafts in Hunan 118
Unit 10 Chinese Traditional Festivals 125
Chinese New Year 125
The Dragon Boat Festival 127
The Mid-Autumn Festival 128
Some Ethnic Folk Festivals 129
Supplementary Reading:The Double Ninth Festival 131
Part Ⅲ Intercultural Communication in Tourism 139
Unit 11 Language and Intercultural Communication 139
The Functions of Language 139
Intercultural Communication Competence 140
Language in Intercultural Communication in Tourism 142
Supplementary Reading:Yuelu Mountain 144
Unit 12 Nonverbal Language in Intercultural CommunicationThe Importance of Nonverbal Language 150
Body Languages 152
Concept of Time 156
Language of Space 158
Supplementary Reading:Small and Scenic Fenghuang City 160
Unit 13 Etiquettes and Taboos in International TourismEtiquettes and Taboos in Buddhism Countries 167
Etiquettes and Taboos in Christianity Countries 170
Etiquettes and Taboos in Muslin Countries 174
Supplementary Reading:Dongting Lake 177
习题参考答案 182
主要参考书目 195
后记 199