实用商务英语

Section A Business Topics 1

Topic 1 Business Vocabulary＆Sentences 1

Topic 2 Introduction 14

Topic 3 Using the Telephone 24

Topic 4 Making Announcements 31

Topic 5 Reporting on Work 34

Topic 6 Creating an Itinerary for the Boss 37

Topic 7 Formal Meeting Procedure 40

Topic 8 Meeting a Client for the First Time 45

Topic 9 The Working Lunch 49

Topic 10 Farewells and Thanks 52

Section B Reading 56

Part 1 The New International Style of Management 56

Part 2 The End of E-mail 61

Part 3 Lay Off 66

Part 4 Succeeding as a“Green”Business 71

Part 5 Handle Your Men in the Office 77

Part 6 Products and Pricing 82

Part 7 International Business Cooperation 91

Part 8 Finance and Securities 99

Part 9 Business Strategy 107

Part 10 Information Technology and E-commerce 114

Section C Translation 124

Part 1 Business Contract商务合同 124

Part 2 Business Letters商务信函 127

Part 3 Business Cards商务名片 131

Part 4 Product Instruction产品说明书 138

Part 5 Advertisements商业广告 141

Part 6 Trademarks商标 144

Part 7 Marketing市场营销 147

Part 8 Letter of Credit（L／C）信用证 152

Part 9 Insurance保险 160

Part 10 E-commerce电子商务 166

Section D Writing 177

Part 1 Business Agreements商务协议 177

Part 3 Sales Letters销售函 188

Part 4 Letters of Application申请函 192

Part 5 Letters of Recommendation推荐信 196

Part 6 Invitations and Thank-you Letters邀请函与感谢信 201

Part 7 Letters of Apology and Congratulation道歉信与祝贺信 206

Part 8 Notices and Announcements通知与通告 210

Part 9 Reports报告 215

Part 10 Memos and Minutes备忘录与会议记录 223

参考文献 228