- 作 者：诸葛霖，王燕希编著
- 出 版 社：北京：对外经济贸易大学出版社
- 出版年份：2007
- ISBN：7810788493
- 标注页数：334 页
- PDF页数：342 页
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Lesson 1 Layout of a Business Letter(1) 1
Lesson 2 Layout of a Business Letter(2) 10
Review and Highlight 1 16
Lesson 3 Self-introduction 21
Lesson 4 Letter of Introduction 25
Lesson 5 Establishing Business Relations 28
Lesson 6 Promoting Business Relationship 32
Lesson 7 Sales Promotion 37
Lesson 8 Letter of Invitation 40
Lesson 9 Advice of Itinerary 45
Lesson 10 Letter of Thanks 50
Review and Highlight 2 54
Lesson 11 First Enquiry 61
Lesson 12 Credit Enquiry 65
Lesson 13 Sending Catalogue 69
Lesson 14 Specific Enquiry 72
Lesson 15 Offer(1) 75
Lesson 16 Offer(2) 81
Lesson 17 Inquiry ＆ Non-firm Offer 84
Lesson 18 Confirming a Non-firm Offer 90
Lesson 19 Counter-offer 93
Lesson 20 Reply to a Counter-offer 97
Lesson 21 Requesting a Bid from the Buyer 100
Lesson 22 Firm Offer 103
Lesson 23 First Order 107
Lesson 24 Repeat Order 112
Lesson 25 Refusing the Request to Reinstate an Order 117
Lesson 26 Goods on Approval 120
Lesson 27 Goods on Consignment(1) 123
Lesson 28 Goods on Consignment(2) 127
Review and Highlight 3 131
Lesson 29 Proforma Invoice 137
Lesson 30 Transferring Business Relations 141
Lesson 31 Requesting Special Discount 145
Lesson 32 Requesting Special Allowance 149
Lesson 33 Granting Special Allowance 153
Lesson 34 Refusing Price Reduction 155
Lesson 35 Accounts Balance 159
Lesson 36 Accounts Settlement 163
Lesson 37 Terms of Payment 165
Lesson 38 Documents against Payment 169
Lesson 39 Documents against Acceptance 173
Lesson 40 Urging Establishment of a Letter of Credit 176
Lesson 41 Requesting L/C Amendment 179
Lesson 42 L/C Amendment 182
Lesson 43 Extension of an L/C 185
Lesson 44 A Circular Letter 189
Lesson 45 Shipping Instructions 193
Review and Highlight 4 197
Lesson 46 Shipment 204
Lesson 47 Urging Immediate Shipment 207
Lesson 48 Shipping Advice 211
Lesson 49 Packing and Shipping Marks 215
Lesson 50 Delay in Transportation Strike 219
Lesson 51 Insurance(1) 222
Lesson 52 Insurance(2) 226
Lesson 53 Underwriting Business 230
Lesson 54 Insurance Claim 234
Lesson 55 Complaint of Defective Goods 238
Review and Highlight 5 242
Lesson 56 Sending Replacement 251
Lesson 57 Agent's Complaint of Poor Quality Goods 255
Lesson 58 Exporter's Reply to the Complaint 258
Lesson 59 A Claim for Shortweight 261
Lesson 60 Settlement of a Claim 265
Lesson 61 New Agent 269
Lesson 62 Exclusive Agency 273
Lesson 63 Establishing a Permanent Office 279
Lesson 64 Processing Trade 283
Lesson 65 Compensation Trade 288
Lesson 66 Joint Venture 295
Lesson 67 Leasing Trade 299
Lesson 68 Sales Agreement 302
Review and Highlight 6 307
Lesson 69 Business Memo 320
Lesson 70 Email and Fax 325
附录一 销售确认书 331
附录二 信用证 333