- 作 者：马宗贤编著
- 出 版 社：北京：中国国际广播出版社
- 出版年份：1995
- ISBN：7507812693
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Lesson 1 Communication and Business 1
Lesson 2 Letter——A Common Communication Medium 8
Lesson 3 Business Letter-Writing 14
Lesson 4 Clarity,Conciseness,Courtesy 20
Lesson 5 Structure of Business Letter 26
Lesson 6 Letter Styles 37
Lesson 7 Seeking Friends through the Bank 46
Lesson 8 Seeking Friends through Chamber of Commerce 52
Lesson 9 Credit Inquiry 57
Lesson 10 Reply to Credit Inquiry 60
Lesson 11 Trade Reference 63
Lesson 12 Credit Information 66
Lesson 13 A Letter to a Japanese Exporter 73
Lesson 14 A reply to the Letter in Lesson Thirteen 76
Lesson 15 Asking for Catalogues 82
Lesson 16 Sending Catalogue and Price List 85
Lesson 17 A Specific Inquiry 88
Lesson 18 Sending Samples 92
Lesson 19 An Offer Without Engagement 99
Lesson 20 A Firm Offer 105
Lesson 21 Proforma Invoice 111
Lesson 22 Goods (Supplied)on Approval 116
Lesson 23 An Order 119
Lesson 24 Acknowledging an Order 123
Lesson 25 Selling Substitutes 126
Lesson 26 A Counter-Offer 129
Lesson 27 Declining a Counter-Offer 133
Lesson 28 A Counter-Offer and the Favourable Reply 137
Lesson 29 Requesting Special Discount 144
Lesson 30 Granting Special Allowance 147
Lesson 31 Acceptance of an Offer of Sugar 150
Lesson 32 Confirming an Order 153
Lesson 33 D/P and D/A 157
Lesson 34 Payment by L/C 163
Lesson 35 Urging Establishment of Letter of Credit 166
Lesson 36 L/C Amendment 170
Lesson 37 Extension of an L/C 173
Lesson 38 Shipping Instructions 177
Lesson 39 Urging Shipment 180
Lesson 40 Shipping Advice 183
Lesson 41 Chartering ship 186
Lesson 42 Packing 190
Lesson 43 Insurance 193
Lesson 44 Claim for Shortweight and Inferior Quality 196
Lesson 45 Settlement of the Claim for Shortweight and Inferior Quality 200
Appendix Ⅰ A Sales Confirmation 205
Appendix Ⅱ A Letter of Credit 214
Appendix Ⅲ Key to Exercises 220
Appendix Ⅳ Chinese Versions of the Texts 255