- 作 者：罗虹，陆志兴编著
- 出 版 社：武汉：武汉大学出版社
- 出版年份：2007
- ISBN：7307055570
- 标注页数：282 页
- PDF页数：291 页
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Unit 1 The World Economy 1
Text A The Changing World Economy 1
Text B Globalization:An Emerging World Culture 8
Fast Reading 12
Supplementary Reading 16
Unit 2 The GATT and WTO 20
Text A Activities of GATT 20
Text B The World Trade Organization 25
Fast Reading 28
Supplementary Reading 31
Unit 3 Business Law 35
Text A Legal Environment of Business 35
Text B Consumer Law 42
Fast Reading 49
Supplementary Reading 54
Unit 4 International Trade 58
Text A Unique Problems in International Trade 58
Text B The World Bank and the International Monetary Fund 63
Fast Reading 69
Supplementary Reading 73
Unit 5 Securities 76
Text A Stocks and Bonds(Ⅰ) 76
Text B Stocks and Bonds(Ⅱ) 82
Fast Reading 88
Supplementary Reading 91
Unit 6 Advertisement 93
Text A The Advertising Standards Authority:An Advertising Watchdog 93
Text B Advertising 98
Fast Reading 102
Supplementary Reading 106
Unit 7 Knowledge Economy 110
Text A Knowledge Economy 110
Text B New Zealand's Competitors in the Knowledge Economy 118
Fast Reading 126
Supplementary Reading 130
Unit 8 Automobiles 134
Text A Sorry,Officer,I Was Just Surfing 134
Text B Audi Stories Behind the Four Rings 141
Fast Reading 148
Supplementary Reading 151
Unit 9 Investment 157
Text A The New Land of Opportunity 157
Text B China's Overseas Investment 165
Fast Reading 170
Supplementary Reading 173
Unit 10 E-Commerce 176
Text A A Consumer's Guide to E-Payments 176
Text B Technologies Can Take-off Fast 182
Fast Reading 190
Supplementary Reading 194
Unit 11 Trade and Technology 199
Text A International Countertrade 199
Text B China's Technology Trade and Development of Hi-Tech Sectors 207
Fast Reading 214
Supplementary Reading 217
Unit 12 Housing 221
Text A Housing Market 221
Text B Social Security Privatization—Tax Increases 228
Fast Reading 234
Supplementary Reading 239
Appendix 243
Ⅰ．Glossary 243
Ⅱ．Special Terms 260
Ⅲ．国际经济组织、条约与商品交易所 267
Ⅳ．世界著名企业 269
Ⅴ．世界主要货币名称 271
Keys to the Exercises 272