
- 作 者:赵平
- 出 版 社:北京:清华大学出版社
- 出版年份:2009
- ISBN:9787302195399
- 标注页数:106 页
- PDF页数:111 页
请阅读订购服务说明与试读!
订购服务说明
1、本站所有的书默认都是PDF格式,该格式图书只能阅读和打印,不能再次编辑。
2、除分上下册或者多册的情况下,一般PDF页数一定要大于标注页数才建议下单购买。【本资源111 ≥106页】
图书下载及付费说明
1、所有的电子图书为PDF格式,支持电脑、手机、平板等各类电子设备阅读;可以任意拷贝文件到不同的阅读设备里进行阅读。
2、电子图书在提交订单后一般半小时内处理完成,最晚48小时内处理完成。(非工作日购买会延迟)
3、所有的电子图书都是原书直接扫描方式制作而成。
Impact of Valence of Word of Mouth on Consumer Attitude during a Product-Harm Crisis&Wang Xiaoyu,Chao Gangling 1
The Effect of Input by the Brand that Made Mistakes on Consumers’Willing of Relationship-Rebuilding&Huang Jing,Xiong Wei 13
The Impact of Negative Emotions on Customer’s Intention to Complain&Zheng Dan 23
An Investigation into the Effects of Information Valence and Emotion Cues of Online Word-of-Mouth on Persuasion&Qiu Lingyun 32
Consumer Credibility Evaluation of Online Review:The Effects of Website’s Dominator,Specialness and Product Category&Jin Liyin,Wang Ruyi,Zou Deqiang 45
A Mediation Model of Price Increase/Decrease Tolerance on Repurchase Intentions&He Yanqun 56
Impact of Buyers’ Solitation and Order Quantity on Salespersons’ Ethical Evaluation of and Intention for Gray Marketing&Zhuang Guijun, Guo Yanxia 63
The Impact of Differing Internet Usage on Foreign Market Entry Mode Choice&Xu Xuemei, Chen Xiaohong, Shi Yibo 73
A Literature Review on Transaction-Specific Investments in Channel Relationships&Qian Liping 87